From the banking crisis to governance and migration, our lives are increasingly affected by global forces. This chapter examines the impact – and future – of globalisation, looking at the economy, poverty, migration and communications. | Post-recession, has consumer behaviour fundamentally changed? If so, how? This chapter ranks the top twenty consumer trends today and explains how they will affect your behaviour in the future. Discretionary Thrift, Self Improvement.... |
Identity opens a window on everyday life, and influences our lifestyles – from consumer preferences to ethnic and sexual identity. This chapter examines how different forces work to shape identity, and how it affects our lives. | Increasingly, media is the cocoon within which people live their lives. It can define our social network and family, how and where we work. This chapter examines how key media will change and how tech developments will facilitate this change. |
A new government and a historic coalition partnership coupled with an austere economic background and an ambitious programme of public sector cuts, the next few years might define politics for decades to come. | The characteristics and structure of the world population are always changing, from the very young to the very old. This chapter examines the impact that these changes have had in recent years and the effect they will have in the future. |
After the worst financial crisis since the Second World War, employment – or lack of it – is a huge issue. As the economy recovers, how will employment levels across sectors and regions respond? | Sustainability is of rising concern as the impact of a growing global population and climate change is felt around the world. This chapter examines the impact of temperature change and dwindling energy supplies. |